
Your complete operating system for the HORECA industry — procurement, finance, analytics and beyond.


All suppliers in one app. Compare prices, negotiate rates, automate LPO & invoicing.

Buy now pay later, working capital & flexible funding for F&B operators.

Analytics, order management, Cloud POS — seamless operations at scale.

Branding, digital campaigns and every creative tool to grow your brand.

50+ UAE suppliers, 1,000+ local SKUs. Support community farmers while cutting costs.

Access your POS from anywhere — real-time reports, fully integrated with Watermelon.



20+ strategic partners across finance, technology, government and services — all connected through Watermelon.

Agri-food data & insights

AI recruitment intelligence

Accounting & tax platform

Smart business spend management

Fast, embedded SME credit

Flexible funding for digital businesses

BNPL for SMEs

Hospitality hiring platform

Global payments & financing

SME lending solutions

F&B inventory & procurement

Digital lending infrastructure

On-demand staffing

Online insurance marketplace


The world's largest Food & Agri data and market intelligence provider. Access the first Agentic AI-based intelligence solution through Watermelon — official GCC channel partner.
Vetted sources with AI + human expert review for accuracy.
Confident sourcing decisions with real-time market insights.
All price, trade & market data organized in one platform.
Early alerts and data-driven intelligence to stay ahead.

Watermelon is the official channel partner of Tridge in the GCC — bringing cutting-edge market intelligence, global sourcing solutions and trade insights to our clients.


AI-first talent intelligence platform — hire 5x faster with AI-driven talent intelligence. One Platform. Every Workflow. Cuts time-to-hire by 70%.
AI-driven job posts and smart outreach automation.
Streamlines data management and communication workflows.
AI-powered assessments with real-time screening insights.
Connects with ATS, HRMS, calendars and posting tools.

Sign up at the MIITE event through Watermelon and receive 30% OFF all annual subscriptions — applies to both DIY and DFY plans.


AI Automated Accounting for the F&B Ecosystem — from bookkeeping to VAT & corporate tax. Two platforms. One shared mission.
Real UAE-based accountants on every account.
P&L, balance sheets & cash flow — anytime, anywhere.
AI-powered monitoring of performance & compliance.
QuickBooks, Xero, Wafeq, Zoho Books & bank feeds.

Start your 1-month free trial through Watermelon — explore automated bookkeeping, invoicing and financial management at no cost.

Join our ecosystem and revolutionize your F&B business. Connect with 2,000+ outlets, 50+ local suppliers, and 20+ industry partners.